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[2024 Edition] Complete Guide To Choosing The Best Open Electricity Market (OEM) Plan For Your Home

We explain exactly what the Open Electricity Market is, and how to choose the best plan from among the bewildering choices.


Since the launch of the Open Electricity Market (OEM) in 2018, about half of Singaporean households have switched to electricity retailers.

For the other half of households who have not, they been paying the tariff rate over the past years – and will likely continue to do so for the foreseeable future, since neither incentives, educational outreach, nor the lack of major issues for OEM customers have seemed to convince them to make the switch. However, with electricity prices expected to increase due to the doubling of fuel prices, there may be an additional incentive to switch now.

For those of us considering switching or renewing our plans, here is an overview of the choices available so you can make the best choice for your needs – whether that’s for your new home, or your existing OEM contract expiring and you’re wondering what the available plans are right now.

From the previous high of 12 OEM retailers, currently only 6 OEM retailers remain, with many cutting down on their product offerings significantly.

Read Also: What Happens When You Need To Change Your Open Electricity Market (OEM) Retailer

5-Minute Explanation: How Electricity Is Produced And Sold In Singapore

In order to understand what an electricity retailer is, we first need to understand how electricity is produced and sold in Singapore. The Singapore energy market has always been an ecosystem made up of multiple players.

Everything starts with the electricity produced by power plants, which are owned and operated by power generation companies. Every half an hour, these power generation companies bid for contracts to generate and sell specified quantities of power on the wholesale electricity market. Retailers, including SP Group, then buy electricity in bulk from the wholesale electricity market to supply to consumers.

The electricity generated is then transmitted from the power plants and distributed across the island on the national power grid, which is also operated by SP Group.

In other words, SP Group buys electricity in bulk from the power generation companies on behalf of Singapore households. The company is also responsible for the infrastructure for reliable power delivery island-wide and billing households for electricity consumed.

To ensure consumers are protected, prices that Singapore households pay is based on the tariff set by the Energy Market Authority (EMA), with the aim of being as low as possible while allowing SP Group to cover operational costs.

The tariff is revised every quarter and consists of two parts: 1) fuel cost and 2) non-fuel cost. The fuel component is based on natural gas prices in the preceding quarter, while the non-fuel component covers the cost of running the electrical infrastructure and support services like meter reading.

In effect, the tariff system insulates Singaporeans, to some extent, from the electricity production and purchase process, and from near-term price fluctuations due to the global oil market, since 95% of Singapore’s electricity supply is generated using imported natural gas.

Read Also: 5 Questions About The Open Electricity Market That You (And Your Parents) Probably Have

What Is The Open Electricity Market (OEM)?

The Open Electricity Market (OEM) is part of EMA’s effort to liberalise the electricity market, allowing residential households in Singapore to buy electricity from retailers other than SP Group.

Think of this as similar to how different telecommunication providers in Singapore such as SingTel, M1, Starhub and Circles.Life offer different price plans in order to attract different kinds of customers.

To be clear, SP Group continues to operate the national power grid, so you can be assured of the same reliable power that you come to expect living in a Singapore. For those who choose not to do anything, SP Power will continue to sell you electricity at the regulated tariff.

Here is the current list of electricity retailers that you’ll be able to buy their electricity from:

Benefits Of The Open Electricity Market

The opening up of the electricity market for Singapore households come with a number of benefits for Singapore residents.

# 1 More Choices For Electricity Plans

Compared to paying a fixed, quarterly tariff rate which is what SP Group offers, retailers allow you to choose from two types of electricity plans. Different plans give Singaporeans choices on how they wish to buy electricity and who they wish to buy it from. They have the potential of large cost savings for households who choose an appropriate plan based on their consumption habits.

# 2 Competition Leading To Innovation And Better Prices

Competition among retailers that essentially sell the same product (electricity) means that companies need to provide great service at great prices. Beyond price, retailers are also competing to value-add to their customers.

For example, some retailers are offering free months of electricity, referral cashback, and other promotional rewards.

As companies strive to differentiate themselves, we can look forward to even more offerings and perks, and to choose the one that makes the most financial sense for us.

Read Also: 3 Types of Insurance Every Homeowner Needs To Know About For Protecting Their Home

# 3 More Awareness Of Energy Consumption

The introduction of OEM and the large numbers of retailers and plans should make Singaporeans more aware of the electricity market in Singapore and to take stock of their own consumption patterns.

Being more conscious about when we use electricity, how much power our appliances are using, and areas of wastage will hopefully lead to more considered electricity use, saving both money and natural resources over time.

Overview Of Types Of Price Plans Offered By OEM Retailers

Before we compare the different standard price plans offered by each retailer, it’s important to first understand how each works. In general, retailers offer two types of plans: 1) Discount Off Regulated Tariff2) Fixed Price.

Here is how each type of electricity plan works.

1) Discount Off Regulated Tariff plans offer a discount off the prevailing regulated tariff price, which is revised every quarter.

Source: Energy Market Authority

2) Fixed Price plans mean you pay a fixed rate throughout the duration of your contract. While the rate is not subjected to quarterly fluctuations based on the tariff, it may be higher or lower than the tariff over time.

Source: Energy Market Authority

Peak and Off–Peak plans were offered to Jurong residents but have since been withdrawn when the OEM rolls out nationwide, due to the lack of interest among consumers. Retailers could still offer Peak and Off-Peak plans, but these will be classified as “Non-Standard” plans.

Under this scheme, you pay different prices for electricity usage depending on the time of day. If your household’s electricity usage is skewed towards mainly off-peak hours, Peak and Off-Peak plans could potentially result in significant savings.

* All prices are accurate at the time of writing and might be subject to change. Please contact individual retailers for the most updated pricing.

Best Discount Off Regulated Tariff Plans Across OEM Retailers

As of 3 April 2024, there are no Discount Off Regulated Tariff Plan offered by any of the retailers.

Best Fixed Price Plans Across OEM Retailers

As of 3 April 2024, these are the Fixed Price plans available, which you can compare below:

Retailer Name Of Plan Price Contract Duration
Keppel Electric ecoGreen 12 40.28 cents/kWh 12 months
ecoGreen 24 39.58 cents/kWh 24 months
Fixed 12 31.28 cents/kWh 12 months
Fixed 24 30.58 cents/kWh 24 months
PacificLight Energy Savvy Saver 12 30.07 cents/kWh 12 months
Sunny Side-Up 30.40 cents/kWh 12 months
Savvy Saver 24 29.53 cents/kWh 24 months
Stack It Up 27.08 cents/kWh 24 months
Save While Sleeping 20.05 cents/kWh 24 months
Savvy Saver 36 28.95 cents/kWh 36 months
Classic 60 32.47 cents/kWh 60 months
9 to 9 16.95 cents/kWh No Contract
Easy Peasy 28.06 cents/kWh No Contract
Sembcorp Fixed Price Plan 31.32 cents/kWh 12 months
12M Sunshine Plan (Green) 41.73 cents/kWh 12 months
Senoko Energy LifePower 12 31.28 cents/kWh 12 months
LifePower 24 30.59 cents/kWh 24 months
LifeGreen 24 (100% certified Solar) 30.91 cents/kWh 24 months
Seraya Energy (Geneco) Give Us A Try 30.16 cents/kWh 6 months
Get It Fixed 12 29.79 cents/kWh 12 months
Get It Fixed 24 29.53 cents/kWh 24 months
Tuas Power Supply PowerFIX 12 31.48 cents/kWh 12 months
PowerFIX 18 30.83 cents/kWh 18 months
PowerFIX 24 30.83 cents/kWh 24 months
PowerFIX 36 30.61 cents/kWh 36 months

Currently, the only short term (6 months) plan is Geneco – Give Us A Try at 30.16 cents/kWh. Another short-term option is PacificLight Energy – Easy Peasy, which has no contract at 28.06 cents/kWh but has an additional daily charge of 55 cents. These plans offer some discounts off the regulated tariff but still give you the flexibility to switch plans in the future with a shorter lock-in period.

For a mid-term plan (12 months), the best rate is offered by Geneco – Get It Fixed 12 at 29.79 cents/kWh. All the other retail providers are currently offering rates lower than the regulated tariff for their 12-month plans, which provides a good incentive for consumers to make the switch to save on their electricity bills. Furthermore, retailers like Geneco have promo codes for their longer 12-month and 24-month plans, which gives even more savings.

For the longer-term plan (24 months) the best rate is offered by two retailers namely, Geneco – Get It Fixed 24 and PacificLight Energy Savvy Saver 24 at 29.79 cents/kWh . If you want an even longer period of security over the rates, you could consider the 36-month plans offered by PacificLight and Tuas Power Supply at 28.95 cents/kWh and 30.61 cents/kWh, respectively. Additionally, PacificLight has a new 60-month Classic plan at 32.47 cents/kWh with 5% prompt payment discount off the monthly bill, which might be preferable if you want even longer visibility over the electricity rates.

Interestingly, there are also options for those who mainly use electricity at night. For example, the PacificLight Energy – Save While Sleeping plan offers a lower rate from 11pm to 7am at 20.05¢/kWh. Another alternative is the 9 To 9 plan that charges at 16.95 cents/kWh when you use electricity from 9pm to 9am with no contract tie-down. However, for the latter plan, there is an additional daily charge of $1.01, regardless of usage. These plans might be suitable if you are usually away from home during daylight hours.

All of these different plans offer consumers some discounts compared to the current regulated tariff rate. Though, some of these discounts might be marginal compared to the regulated tariff.

Which Plan Should I Take?

The current SP tariff rate, which applies from 1 April to 30 June 2024, is 32.47 cents/kWh (with GST). Prices have fallen slightly from 32.58 cents/kWh (with GST) in the previous quarter.

Though the number of electricity plans is lower and the discounts are smaller compared to the past couple of years, consumers could still benefit from switching to an OEM retailer.

The cheapest OEM plan that you can get is 29.79 cents/kWh for either the 1-year or 2-year plan with some of the retailer providers. This is around 8.3% cheaper than the SP tariff rates.

Read Also: Open Electricity Market (OEM): Here Are 5 Things To Consider When Choosing The Right Electricity Retailer

This article was first published on 1 October 2018 and has been updated to reflect the latest prices. Additional reporting by Angela Teng

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