Shopee recently outpaced Lazada as the leading e-commerce platform in Southeast Asia, accounting for 57% of the entire Southeast Asian e-commerce market’s transaction volume. Today, e-commerce is no longer a good-to-have, and already accounts for a significant (and growing) share of the sales retail sales.
As a B2C business owner, Shopee can provide you with ample opportunities to sell your products online through its massive presence in the region. In this article, we go through some of the features, costs and onboarding processes for you to onboard as a seller on Shopee.
If you are a new business owner, you may also want to consider researching product niches you want to enter, setting up a business entity, and also opening a business banking account, before actually creating your e-commerce store.
Read Also: [2021 Edition] 4 Best Business Bank Accounts For New Business Owners In Singapore
#1 Download The Shopee App
If you haven’t already downloaded it, a quick visit to your Apple or Google Play store will do the trick. You can go set up your store through Shopee’s desktop website, but it positions itself as a mobile-first platform, which means that it is easier to get started on your mobile app.
#2 Sign Up With Your Phone Number Or Social Media Accounts
Next, you can either sign up through your phone number, email, or social media accounts.
#3 Register Yourself As A Seller
Once you’ve successfully signed into your new account, click on the “Start Selling” button on the top left corner of the screen. You will be brought to the “Add Products” page on the next screen. From here, you can add new products to your e-store.
#4 Link Shipping Address
You will then need to set up your shop shipping settings — this determines how your product will be delivered to your customers once they arrive at the fulfilment centre — whether it’s with Ninja Van, J&T Express, SpeedPost or Singpost.
After your fulfilment service has been selected, you will also need to indicate your home or office address as a pickup address for goods that you have sold and need to deliver.
#5 Add A Product To Your Store
After the fulfilment flow has been set up, you can start to list products on your new e-store. Some of the mandatory sections of the form include in product listings:
– Product name
– Product description
– Category
– Price
– Stock
– Shipping fee
If you’re just starting out as a seller, do browse through what your competitors in the same product categories are selling. This will help you get a better gauge on how to price your items, what copy you should use and whether you should provide free shipping to your customers.
Good photos are also important in presenting your products, so be sure to get a good shot of your products — you can either hire a professional photographer or get a good quality camera to shoot your products. Under a tight budget, you can use your phone camera, but be sure to edit your photos before uploading them.
#6 Set Up Your Seller Balance To Get Paid
Lastly, don’t forget to set up your seller balance to get paid. You can either select to get paid through your bank accounts or credit cards. Money earned through your e-store will be stored on the Shopee platform until you initiate a withdrawal.
Read Also: Amazon, Lazada, Shopee, Qoo10: Which E-Commerce Platform Should You Use To Sell Your Products?
For e-commerce sellers, choosing the right platform can make or break your business — you want to choose the right platform based on your audience, ease of use and the products you’re selling. In the upcoming weeks we will publish a guide to selling on Lazada. You can stay tuned to our next guide and decide which of the two you prefer.
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