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#1 If A Big Chain Such As MOS Burger Cannot Keep Some Stores Open, Small F&B Players May Be Much Worse Off<\/strong><\/h3>\n\n\n\nWhile MOS Burger isn\u2019t as big as McDonald\u2019s or KFC, it\u2019s not a small brand with a chain of 47 outlets in Singapore. MOS Burger also has international backing with over 1,700 stores in Asia Pacific.<\/p>\n\n\n\n
If such a big brand cannot hold all its stores open despite the government\u2019s $1.1 billion support package during this latest tightening measure<\/a>, it\u2019s hard to think that smaller F&B players are faring any better. In fact, it\u2019s easy to think that smaller F&B players are likely suffering a lot more.<\/p>\n\n\n\nRead Also: MOS Burger At One Fullerton: Why Do Brands Like MOS Burger Have Different F&B Outlet Concepts<\/a><\/em><\/strong><\/p>\n\n\n\n#2 Not All \u201cAffected Businesses\u201d (Even Within The Same Sector) Are Suffering Equally<\/strong><\/h3>\n\n\n\nMOS Burger has not elected to temporarily shut all of its stores. Looking at the locations that it has shut, we can clearly see that certain locations are suffering worse than others. This probably applies to other F&B businesses, as well as a majority of other businesses in these locations.<\/p>\n\n\n\n
Locations that MOS Burger has temporarily shut:<\/p>\n\n\n\n
- China Square (central)<\/li>
- Great World Mall (central)<\/li>
- JEM (west)<\/li>
- Marina Bay Financial Centre (central)<\/li>
- Marina One (central)<\/li>
- Republic Plaza (central)<\/li>
- SGH Housemen Canteen (central)<\/li>
- The Centrepoint (central)<\/li><\/ul>\n\n\n\n
7 of the 8 stores that it has closed is in the central region. This shows that many F&B businesses within these regions may be affected much worse than similar businesses in the heartland. However, they are receiving the same amount of targeted support.<\/p>\n\n\n\n
Targeted support for business sectors is one way to differentiate businesses that are affected more badly. However, F&B establishments in heartland locations can still access a catchment for deliveries and takeaway. Some central locations may not even be able to access this pool of customers.<\/p>\n\n\n\n
While F&B businesses are currently receiving the most in targeted government support, a question of whether all of them are really worse off than retail outlets or entertainment outlets in central locations arises? I.e. a centrally located retail store VS an F&B establishment located in the heartlands.<\/p>\n\n\n\n
Read Also: MOS Burger At One Fullerton: Why Do Brands Like MOS Burger Have Different F&B Outlet Concepts<\/a><\/em><\/strong><\/p>\n\n\n\n MOS Burger has not elected to temporarily shut all of its stores. Looking at the locations that it has shut, we can clearly see that certain locations are suffering worse than others. This probably applies to other F&B businesses, as well as a majority of other businesses in these locations.<\/p>\n\n\n\n Locations that MOS Burger has temporarily shut:<\/p>\n\n\n\n 7 of the 8 stores that it has closed is in the central region. This shows that many F&B businesses within these regions may be affected much worse than similar businesses in the heartland. However, they are receiving the same amount of targeted support.<\/p>\n\n\n\n Targeted support for business sectors is one way to differentiate businesses that are affected more badly. However, F&B establishments in heartland locations can still access a catchment for deliveries and takeaway. Some central locations may not even be able to access this pool of customers.<\/p>\n\n\n\n While F&B businesses are currently receiving the most in targeted government support, a question of whether all of them are really worse off than retail outlets or entertainment outlets in central locations arises? I.e. a centrally located retail store VS an F&B establishment located in the heartlands.<\/p>\n\n\n\n#2 Not All \u201cAffected Businesses\u201d (Even Within The Same Sector) Are Suffering Equally<\/strong><\/h3>\n\n\n\n