{"id":13673,"date":"2025-07-14T19:15:10","date_gmt":"2025-07-14T11:15:10","guid":{"rendered":"https:\/\/dollarsandsense.sg\/business\/?p=13673"},"modified":"2025-07-14T19:15:14","modified_gmt":"2025-07-14T11:15:14","slug":"summer-chong-metime-art-self-care","status":"publish","type":"post","link":"https:\/\/dollarsandsense.sg\/business\/summer-chong-metime-art-self-care\/","title":{"rendered":"Summer Chong&#8217;s MeTime Art Creates Mini Self-Care Retreats For People &#8211; One Art Set At A Time"},"content":{"rendered":"\n<p>Under the gentle glow of a studio lamp, Summer Chong found solace in every brushstroke. A former corporate professional, she spent her evenings winding down with paint-by-number sets, transforming blank canvases into colourful expressions.&nbsp;<\/p>\n\n\n\n<p>What began as a personal escape from work stress soon sparked a much bigger purpose \u2013 which is to make mindful, creative moments accessible to everyone in Malaysia.<\/p>\n\n\n\n<p><strong><em>Read Also:&nbsp;<a href=\"https:\/\/dollarsandsense.sg\/business\/founder-inisaya-re-inventing-batik\/\">How 29-Year-Old Founder Of Inisaya Is Re-Inventing Batik For Millennials \u2013 And Malaysians Can\u2019t Get Enough<\/a><\/em><\/strong><\/p>\n\n\n\n<h3 id=\"creating-moments-of-calm-and-a-safe-space-in-a-fast-paced-world\"><strong>Creating Moments Of Calm And A Safe Space In A Fast-Paced World<\/strong><\/h3>\n\n\n\n<p>Summer\u2019s early career may have been viewed by some as a picture-perfect combination of the stability of a corporate role and a defined path for career progression.\u00a0<\/p>\n\n\n\n<p>Yet, the long hours and screen fatigue left her craving for something more meaningful in her life. Like many caught up in the always-on social and corporate world, Summer found herself \u201calways craving a way to disconnect,\u201d she recalls.&nbsp;<\/p>\n\n\n\n<p>Then she discovered paint-by-number art kits and experienced first-hand the peace and mental clarity they brought. In that moment, she realised this simple pastime was actually a tool for her wellbeing. Inspired by her experience, she was determined to bring paint-by-numbers to more people \u2013 and build a business around it.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"1024\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-1024x1024.jpg\" alt=\"\" class=\"wp-image-13677\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-1024x1024.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-300x300.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-150x150.jpg 150w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-768x768.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-1536x1536.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-2048x2048.jpg 2048w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-80x80.jpg 80w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-380x380.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-800x800.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-1160x1160.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Designs-scaled.jpg 2560w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>From that spark came <a href=\"https:\/\/www.metimeart.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">MeTime Art<\/a>, a brand that literally spells out its mission for better self-care. \u201cMeTime\u201d stands for those rare pockets of peace we carve for ourselves, away from screens, deadlines, appointments, chores and everything else we need to do.\u00a0<\/p>\n\n\n\n<p>Going deeper into her vision to be kinder to ourselves, Summer set out to create kits that would also be easy on the world we live in, with sustainable materials and packaging, and designing tranquil and idyllic scenes meant to support a worry-free, calming experience.<\/p>\n\n\n\n<h3 id=\"from-one-womans-passion-to-mall-storefront-launch\"><strong>From One Woman\u2019s Passion to Mall Storefront Launch<\/strong><\/h3>\n\n\n\n<p>Summer launched MeTime Art as a one-woman operation, researching paint suppliers, testing canvas textures, and designing tranquil scenes. Weekend bazaars became her lab tests, a place to see what people responded to and what sounded clever but didn\u2019t work.&nbsp;<\/p>\n\n\n\n<p>Feedback from her pop-up stalls led to the brand\u2019s first big leap \u2013 opening a physical outlet in a shopping mall. \u201cWe weren\u2019t just selling art kits,\u201d Summer says, \u201cwe were offering moments of joy.\u201d\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"461\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-1024x461.jpg\" alt=\"\" class=\"wp-image-13678\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-1024x461.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-300x135.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-768x346.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-1536x691.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-2048x922.jpg 2048w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-380x171.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-800x360.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-1160x522.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-pieces-scaled.jpg 2560w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Connecting with customers face-to-face was a gamechanger for Summer. Today, MeTime Art has 6 outlets across Kuala Lumpur, and they have sold over 200,000 kits offering a unique mini-retreats for her customers.<\/p>\n\n\n\n<p>MeTime Art has come to be known for premium, unboxing-worthy kits that include bonus paint and care instructions. Beyond that, the brand cultivates a nurturing community, supporting customers across walks of life, from young professionals seeking mindfulness to parents bonding over creative activities.\u00a0<\/p>\n\n\n\n<p>The team occasionally runs workshops, but the true magic happens when people create in the comfort of their homes.<\/p>\n\n\n\n<p><strong><em>Read Also:&nbsp;<a href=\"https:\/\/dollarsandsense.sg\/business\/phoebe-sharmaine-dishwashing-hack-fast-growing-riinse\/\">How Best Friends Phoebe And Sharmaine Turned A Dishwashing Hack Into Fast-Growing Cleaning Brand, Riinse<\/a><\/em><\/strong><\/p>\n\n\n\n<h3 id=\"overcoming-challenges-by-creating-meaningful-connections\"><strong>Overcoming Challenges By Creating Meaningful Connections<\/strong><\/h3>\n\n\n\n<p>Balancing quality and affordability were a major challenge initially. Summer tackled it by building strong supplier partnerships and improving her product based on actual customer feedback.&nbsp;<\/p>\n\n\n\n<p>Logistics during peak periods also prompted an overhaul of inventory systems and hiring additional hands at key times. Seasonally refreshed designs that reflected market trends is a big hit, and ensure the brand stays fresh.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-1024x682.jpg\" alt=\"\" class=\"wp-image-13679\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-1024x682.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-300x200.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-768x512.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-1536x1024.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-380x253.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-800x533.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs-1160x773.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/07\/MeTime-Art-Beautiful-Designs.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>MeTime Art\u2019s growth is a testament to its blend of online and offline presence. <a href=\"https:\/\/www.instagram.com\/metimeart_paintbynumbers\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a>, <a href=\"https:\/\/www.facebook.com\/MeTimeArt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>, and <a href=\"https:\/\/www.tiktok.com\/@metimeart?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\">TikTok<\/a> buzz with user-generated creations, sharing moments of joy and mindful relaxation.\u00a0<\/p>\n\n\n\n<p>Meanwhile, strategic pop-ups continue to bring the kits to life offline. This dual strategy has built trust, boosted word-of-mouth, and nurtured an engaged creative community.<\/p>\n\n\n\n<h3 id=\"innovating-for-artful-escapes\"><strong>Innovating for Artful Escapes<\/strong><\/h3>\n\n\n\n<p>MeTime Art was funded entirely through its own revenue, and has grown impressively even without external investors.&nbsp;<\/p>\n\n\n\n<p>Today, Summer is steering MeTime Art toward new horizons. She\u2019s developing new product collections that showcase Malaysian landmarks and cultural themes, alongside introducing diamond painting sets and jars to broaden creative options.&nbsp;<\/p>\n\n\n\n<p>She also plans to expand community workshops, envisioning a welcoming space where people can unwind and escape the hustle of daily life through affordable, soothing art experiences.<\/p>\n\n\n\n<p>For those dreaming of starting their own creative journey, Summer has a heartfelt advice. She believes everything begins with a clear purpose and a genuine connection to your customers.&nbsp;<\/p>\n\n\n\n<p>She doubles down on this advice by saying that entrepreneurs should never fear launching an imperfect first version, because growth comes from learning and improving along the way. \u201cTest, learn, adapt!\u201d It\u2019s your mission that fuels your progress,\u201d she says, \u201cand each small win adds up to something bigger over time.\u201d<\/p>\n\n\n\n<p>Looking ahead, Summer and MeTime Art aim to become Malaysia\u2019s go-to platform for creative self-care, a place where moments of painting spark connection, calm, and joy. And if all goes according to plan, that flagship studio won\u2019t just be a store, it will be a shared space where stories unfold one calming brushstroke at a time.<\/p>\n\n\n\n<p><strong><em>Read Also:&nbsp;<a href=\"https:\/\/dollarsandsense.sg\/business\/clement-lins-meet-mee-more-than-just-instant-noodles\/\">From Home Kitchen To Viral Sensation: Clement Lin\u2019s Journey in Building Meet Mee To Be More Than Just Instant Noodles<\/a><\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"Creating mini self-care retreats with her art kits.\n","protected":false},"author":1,"featured_media":13674,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[94],"tags":[107,104,362,2326,2327],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Summer Chong&#039;s MeTime Art Creates Mini Self-Care Retreats For People - One Art Set At A Time | DollarsAndSense Business<\/title>\n<meta name=\"description\" content=\"Summer Chong started MeTime Art in 2021 as a way for people to take mini-retreats into the world of art - 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