{"id":13446,"date":"2025-06-11T11:18:33","date_gmt":"2025-06-11T03:18:33","guid":{"rendered":"https:\/\/dollarsandsense.sg\/business\/?p=13446"},"modified":"2025-06-11T11:20:29","modified_gmt":"2025-06-11T03:20:29","slug":"corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children","status":"publish","type":"post","link":"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/","title":{"rendered":"From Corporate Burnout to a Purpose-Driven Legacy: How Inspire Mum &#038; Baby Became Singapore\u2019s Most Holistic Centre for Women and Children"},"content":{"rendered":"\n<p>In 2007, at a time when prenatal wellness, baby swimming, and women\u2019s therapy services were still fragmented in Singapore, former media executive Linda Tan walked away from a high-flying corporate career to start something that didn\u2019t yet exist \u2014 a centre that truly journeyed with mothers and children through every stage of life.<\/p>\n\n\n\n<p>With no business plan, little more than a vision, and a deep desire to do meaningful work, Linda launched&nbsp;<em><a href=\"https:\/\/inspiremumbaby.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Inspire Mum &amp; Baby<\/a><\/em>&nbsp;in a small shop in Katong Mall (now i12 Katong).&nbsp;This year, as the centre proudly celebrates its&nbsp;<strong>18th anniversary<\/strong>, it has grown into Singapore\u2019s only all-in-one centre offering integrated services in prenatal fitness, birth preparation, postnatal recovery, baby swimming, aqua therapy, and women\u2019s wellness.<\/p>\n\n\n\n<p>The centre officially opens its long-awaited second outlet at Bendemeer on 11 June 2025, bringing its one-of-a-kind offerings to even more families across Singapore.<\/p>\n\n\n\n<h3 id=\"a-one-of-a-kind-centre-rooted-in-passion\"><strong>A One-of-a-Kind Centre Rooted in Passion<\/strong><\/h3>\n\n\n\n<p>Unlike many startups born from strategy decks and funding rounds, Inspire Mum &amp; Baby was built on heart. Linda\u2019s \u201cretreat\u201d from corporate life involved flying to the UK, US, Australia, Taiwan, and Thailand \u2014 not for business, but to learn. She immersed herself in yoga, Pilates, massage therapy, infant massage, bodywork, and eventually became Singapore\u2019s first certified Watsu\u00ae practitioner, introducing a therapeutic water modality that would become a cornerstone of her practice.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-1024x576.jpg\" alt=\"\" class=\"wp-image-13451\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-1024x576.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-300x169.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-768x432.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-1536x864.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-2048x1152.jpg 2048w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-380x214.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-800x450.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-1160x653.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-doing-Watsu-scaled.jpg 2560w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><em>\u201cI didn\u2019t start this as just a business,\u201d Linda shares. \u201cIt was just a space to do something different \u2014 something purposeful.\u201d<\/em><\/p>\n\n\n\n<p>Today, Linda holds over a dozen certifications across women\u2019s health, infant therapy, special needs education, and aquatic modalities. She continues to personally certify swim coaches under STA International and mentors her all-female team to go beyond instruction \u2014 to be educators, nurturers, and guardians of safe touch and trust.<\/p>\n\n\n\n<h3 id=\"earning-trust-one-child-at-a-time\"><strong>Earning Trust, One Child at a Time<\/strong><\/h3>\n\n\n\n<p>At Inspire Mum &amp; Baby, swimming is not taught \u2014 it\u2019s cultivated. From newborns in Aqua Tubs to toddlers learning submersion and safety, every class is child-led and play-based.<\/p>\n\n\n\n<p><em>\u201cWe don&#8217;t just teach strokes,\u201d Linda explains. \u201cWe teach survival, confidence, and respect for water. A three-year-old doing freestyle doesn\u2019t mean much if they panic during a fall.\u201d<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-1024x682.jpg\" alt=\"\" class=\"wp-image-13448\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-1024x682.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-300x200.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-768x512.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-1536x1024.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-380x253.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-800x533.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence-1160x773.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-water-confidence.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This safety-first approach has earned the brand deep trust \u2014 parents drive from all over the island \u2013 Jurong, Yishun, and Punggol \u2013 for weekly classes. Many families stay for years, with some children starting as newborns and progressing all the way to swim strokes.<\/p>\n\n\n\n<h3 id=\"supporting-mothers-beyond-fitness\"><strong>Supporting Mothers Beyond Fitness<\/strong><\/h3>\n\n\n\n<p>What makes Inspire Mum &amp; Baby truly holistic is its dedication to women\u2019s health from bump to beyond. From prenatal Pilates, aqua fitness, barre, and couple classes, to doula services, myofascial therapy, and pelvic recovery work \u2014 the centre\u2019s offerings reflect Linda\u2019s belief that mothers deserve more than just physical prep.<\/p>\n\n\n\n<p>Her own experience as a birth and postpartum doula reshaped her fitness philosophy.<\/p>\n\n\n\n<p><em>\u201cThere\u2019s more to birth than having a strong pelvic floor. I realised moms needed support for alignment, fetal positioning, birth fears, and emotional readiness. That changed everything about how we teach.\u201d<\/em><\/p>\n\n\n\n<p>The centre\u2019s therapy arm,&nbsp;<em>Women &amp; Children Therapy Centre<\/em>, offers specialised support for those recovering from C-sections, diastasis recti, pelvic floor dysfunction, and children with developmental or sensory needs.&nbsp;<\/p>\n\n\n\n<p>Services are delivered in a warm, female-led, and body-safe environment \u2014 and where needed, in collaboration with physiotherapists, chiropractors, and osteopaths to provide a truly integrative approach to health.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-1024x682.jpg\" alt=\"\" class=\"wp-image-13447\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-1024x682.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-300x200.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-768x512.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-1536x1024.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-380x253.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-800x533.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby-1160x773.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-Inspire-Mum-Baby.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 id=\"a-new-chapter-bendemeer-flagship-opening\"><strong>A New Chapter: Bendemeer Flagship Opening<\/strong><\/h3>\n\n\n\n<p>After 17 years at their Tanjong Katong- East Coast home base, Inspire Mum &amp; Baby is marking a major milestone with the launch of its second outlet \u2014 a flagship space located within the iconic heritage&nbsp;<strong>National Aerated Water Building<\/strong>&nbsp;at Bendemeer.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-1024x682.jpg\" alt=\"\" class=\"wp-image-13450\" srcset=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-1024x682.jpg 1024w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-300x200.jpg 300w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-768x512.jpg 768w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-1536x1024.jpg 1536w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-380x253.jpg 380w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-800x533.jpg 800w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet-1160x773.jpg 1160w, https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Inspire-Mum-Baby-Bendemeer-Outlet.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Officially opening on&nbsp;<strong>11 June 2025<\/strong>, the centre is designed to feel like a quiet retreat in the city: surrounded by greenery, fully wheelchair-accessible, and thoughtfully laid out with therapy room, a cosy studio, a breastfeeding consultation room, and an indoor heated salt-chlorinated pool.<\/p>\n\n\n\n<p>This new space also launches a refreshed vision for the business, with the introduction of their dedicated therapy brand,&nbsp;<em>Women &amp; Children Therapy Centre<\/em>, to deepen their focus on personalised therapy work for postnatal recovery and child development.<\/p>\n\n\n\n<p><em>\u201cWe\u2019ve held back from expansion for so long to protect the heart of the business,\u201d Linda shares. \u201cBut this space felt right \u2014 the location, the energy, the opportunity to serve more families while staying true to our mission.\u201d<\/em><\/p>\n\n\n\n<h3 id=\"a-future-built-on-purpose\"><strong>A Future Built on Purpose&nbsp;<\/strong><\/h3>\n\n\n\n<p>Looking ahead, Inspire Mum &amp; Baby plans to deepen its partnerships with healthcare providers, expand its early intervention and postpartum support offerings, and scale its professional training programs for swim and wellness.<\/p>\n\n\n\n<p>While Linda remains actively involved \u2014 teaching, mentoring, and guiding mothers through therapy and fitness \u2014 she is also laying the groundwork for Inspire Mum &amp; Baby to grow beyond her as founder. The brand has evolved into a trusted name with strong repeat clientele, a distinctive service model, and a clearly defined niche in Singapore\u2019s wellness landscape.<\/p>\n\n\n\n<p><em>\u201cI\u2019ve always believed in growing with intention,\u201d Linda says. \u201cNow, we\u2019re at a turning point where we\u2019re exploring ways to scale \u2014 not just in size, but in impact.\u201d<\/em><\/p>\n\n\n\n<p>With two outlets now in operation and a flagship space designed for future programming, the business is poised for meaningful expansion \u2014 through strategic partnerships, or mission-aligned investors who believe in the value of holistic, integrated care for women and children.<\/p>\n\n\n\n<p>In a world of flashy launches and aggressive marketing, Inspire Mum &amp; Baby remains understated. Most of its growth has come from word-of-mouth, testimonials, and the quiet but powerful results seen in the families they serve \u2014 whether it\u2019s a baby with movement delays taking their first steps after aqua therapy, or a mother finding relief from birth through Watsu and beyond.<\/p>\n\n\n\n<p>As they celebrate 18 years of nurturing over 10,000 families, Linda remains anchored to her mission:<\/p>\n\n\n\n<p><em>\u201cTo make birth, health, and learning positively memorable.\u201d<\/em><\/p>\n\n\n\n<p><strong><em>This article was shared to us by Linda Tan, Head Coach &amp; STA Tutor,&nbsp;<a href=\"https:\/\/inspiremumbaby.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Inspire Mum &amp; Baby<\/a><\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"She left her corporate career, travelled the world learning, and started a women and children&#8217;s centre.\n","protected":false},"author":1,"featured_media":13452,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[94],"tags":[107,104,2282,2283],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>From Corporate Burnout to a Purpose-Driven Legacy: How Inspire Mum &amp; Baby Became Singapore\u2019s Most Holistic Centre for Women and Children | DollarsAndSense Business<\/title>\n<meta name=\"description\" content=\"Linda Tan left her high-flying corporate job, travelled the world to learn, and came back to open an all-in-one women and children&#039;s centre.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Inspire Mum &amp; Baby Became Singapore\u2019s Most Holistic Centre for Women and Children\" \/>\n<meta property=\"og:description\" content=\"Linda Tan left her high-flying corporate job, travelled the world to learn, and came back to open an all-in-one women and children&#039;s centre.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/\" \/>\n<meta property=\"og:site_name\" content=\"DollarsAndSense Business\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-11T03:18:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-11T03:20:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-conducting-prenatal-talk.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1333\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"6 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dollarsandsense.sg\/business\/#website\",\"url\":\"https:\/\/dollarsandsense.sg\/business\/\",\"name\":\"DollarsAndSense Business\",\"description\":\"Helping Real People Build Real Businesses\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/dollarsandsense.sg\/business\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-conducting-prenatal-talk.jpg\",\"contentUrl\":\"https:\/\/dollarsandsense.sg\/business\/wp-content\/uploads\/2025\/06\/Linda-Tan-conducting-prenatal-talk.jpg\",\"width\":2000,\"height\":1333},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/#webpage\",\"url\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/\",\"name\":\"From Corporate Burnout to a Purpose-Driven Legacy: How Inspire Mum & Baby Became Singapore\\u2019s Most Holistic Centre for Women and Children | DollarsAndSense Business\",\"isPartOf\":{\"@id\":\"https:\/\/dollarsandsense.sg\/business\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/#primaryimage\"},\"datePublished\":\"2025-06-11T03:18:33+00:00\",\"dateModified\":\"2025-06-11T03:20:29+00:00\",\"author\":{\"@id\":\"https:\/\/dollarsandsense.sg\/business\/#\/schema\/person\/14cdab8bc33ee346d1affaa0d092bf97\"},\"description\":\"Linda Tan left her high-flying corporate job, travelled the world to learn, and came back to open an all-in-one women and children's centre.\",\"breadcrumb\":{\"@id\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dollarsandsense.sg\/business\/\",\"url\":\"https:\/\/dollarsandsense.sg\/business\/\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@id\":\"https:\/\/dollarsandsense.sg\/business\/corporate-burnout-to-purpose-driven-legacy-inspire-mum-baby-centre-women-and-children\/#webpage\"}}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/dollarsandsense.sg\/business\/#\/schema\/person\/14cdab8bc33ee346d1affaa0d092bf97\",\"name\":\"DollarsAndSense Business\",\"url\":\"https:\/\/dollarsandsense.sg\/business\/author\/dnsbiz_wpadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/posts\/13446"}],"collection":[{"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/comments?post=13446"}],"version-history":[{"count":2,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/posts\/13446\/revisions"}],"predecessor-version":[{"id":13455,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/posts\/13446\/revisions\/13455"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/media\/13452"}],"wp:attachment":[{"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/media?parent=13446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/categories?post=13446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dollarsandsense.sg\/business\/wp-json\/wp\/v2\/tags?post=13446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}